Rachel Ash Bridalwear Shop Front

WELCOME

Nestled in the heart of the historic town of Atherstone, Warwickshire, Rachel Ash is a luxury designer bridal boutique boasting exciting collections from the very best in British and International bridal couture.  

Our collection of wedding dresses and bridal accessories are thoughtfully hand-picked each season and draw on the talents and vision of the most popular and dynamic bridal designers today. Whatever your bridal-look we aim to inspire you with our diverse range of gowns, whilst having a little fun and creating some wonderful memories together.  Our dress prices start from £1000 and go up to £3500.  Separates collections start from £750.

Our reputation is built on honest styling expertise and our impassioned customer-service.  We really care about each and every one of our brides and want them to enjoy the run up to their big day, safe in the knowledge that we will take care of everything.  

We operate on an appointment basis so each bride has our undivided attention and benefits from the exclusive use of our beautiful private dressing room.  Contact us today on, 01827 713515 or drop us a line at, info@rachelash.co.uk to reserve your appointment.

We look forward to welcoming you to Rachel Ash.

MEET THE TEAM

AIMEE:

Always smiling, super chilled, and fulfilling my dreams of owning a bridal shop. I love to live a simple life, spending time with my two dogs Charlie and Baxter, and of course not forgetting my husband Adam. When away from the bridal world I love being creative, holidays abroad, motorsports, Netflix and taking long walks with my boys. 

What I love about what i do:

I just love the pure joy and happiness of the whole process. From helping brides define what is right for them, to then finding that one dress that they've been dreaming about. The fittings process and keeping brides calm as the wedding day looms. To finally waving them farewell as they embarks on a new chapter, pure happiness.

Ash:

The sun is always shining in my world, I love to laugh and enjoy the simple things in life. I am happiest when I am making things, leave me alone long enough and I am likely to have gift wrapped myself. My most favourite things are, my fabulous family, singing and dancing terribly, good food (especially my mums), Autumn sunshine, Floris perfume, interior design, lots of gin, champagne truffles and Christmas.

What I love about what I do:

For me, when we have the final fitting and wish our bride the best of luck, I nearly always get a little emotional.  It's such an exciting and special time in a woman's life, being part of it makes my heart smile.
yuriy-kovalev-97508-unsplash.jpg

AIMEE & ASH